Chef PaulyBuilt by a chef · for Australian kitchens
The only kitchen software you can talk to.
Recipe costing, CRM, proposals, deposit payments, stocktake, purchase orders, Xero sync, and AI forecasting — built for Australian kitchens. Just say it.
14 days · all features · no credit card · cancel anytime
The truth
Most chefs are guessing.
Eyeballed plate costs. Spreadsheets that haven't been updated since the last invoice ran. Quotes priced off vibes. Three percentage points between thriving and breaking even — and most operators don't know which side they're on.
Average margin between profit and loss in hospitality
Of independent chefs don't know their true plate cost
What most kitchens spend on actual costing tools
The product
Your menu, with the numbers
that matter.
Live food cost. Sell price. Food cost %. Margin. Colour-coded so you spot the heroes and the dogs in two seconds.
Try it live
What should you charge?
Enter your food cost, drag the margin slider. This is exactly what Chef Pauly shows on every dish — except inside the app, the food cost is calculated for you.
This is a static calculator. Inside Chef Pauly, the food cost is already calculated for you — from real ingredient prices on a real recipe.
How it works
Built for your kitchen.
Both kinds.
Pick your scenario and see exactly what a typical session looks like.
Restaurant & café
Monday morning, 8am.
Invoice in. Service in ten hours. Here's how 3 minutes with Chef Pauly pays for itself.
Scan the invoice
Photo your Bidvest invoice on the way in. Chef Pauly reads every line, matches it to your ingredients, and updates all 47 prices before the coffee finishes brewing.
Catch the margin bleed
Chicken breast jumped 18%. Pauly flags it instantly — your parmigiana is now 7 points below target. One message to get a new sell price that fixes it before tonight.
Price tonight's special
"Build me a salmon dish under $9 food cost." Pauly suggests a recipe, calculates the margin at your current supplier prices, and tells you exactly what to put on the board.
Realistic example — not a live demo
Features
Everything a working kitchen
actually needs.
One platform for costing, quoting, stocktake, CRM, purchase orders, and AI forecasting — built specifically for Australian kitchens.
Chef Pauly AIour edge
Ask Chef Pauly to update a price, build a recipe, draft a quote, or analyse your margins. Voice or chat. Hands-free in a busy kitchen.
AI demand forecastingnew
Upcoming jobs aggregated into ingredient demand. Chef Pauly uses AI to predict what you need, flag supply risks, and suggest order quantities — so you never over-buy again.
Lead & enquiry CRMnew
Drag leads through Enquiry → Quote sent → Proposal → Confirmed → Done. Never lose a catering enquiry to a forgotten email again.
Live ingredient costing
Click any price to edit. Watch every dish that uses it recalculate instantly. Amber tint shows ingredients still on estimate prices.
Menu matrix + COGS reportnew
Every dish sortable by margin. Then compare your theoretical food cost % against actual stocktake — see exactly where the variance is, by ingredient.
Recipes and sub-recipes
Build dishes with ingredients or other recipes. Hollandaise → Eggs Benedict. Demi-glace → all your sauces. Scaling built in.
Jobs, quotes & proposals
Multi-day menus, headcount-based costings, branded proposal PDFs. Clients approve online — then pay a deposit without leaving the page.
Online deposit paymentsnew
Set a deposit amount on any job. Clients pay by card directly on the proposal page. Your account updates automatically. No invoice chasing.
Xero live syncnew
Connect your Xero account once. Push invoices directly from any job. Two-way sync keeps your accounting reconciled without copy-paste.
Nutrition & allergen labelsnew
Enter nutrition per ingredient. Chef Pauly calculates per-serve values for any dish and generates a print-ready FSANZ-compliant panel.
Purchase ordersnew
Auto-generate orders from upcoming job requirements. Send to suppliers, track status, receive and match against stocktake — all in one place.
Shopping lists + stocktake
Generate consolidated shopping lists from confirmed jobs grouped by supplier. Run a digital stocktake session to track actual vs expected quantities.
Seven new features. Live in production.
Chef Pauly just got a whole lot more powerful. Here's what dropped this month.
Compared
How we stack up.
| Feature | Basic costing tools | Multi-venue platforms | Chef Pauly |
|---|---|---|---|
| Australian-built | ✓ | ✓ | ✓ |
| Recipe costing | ✓ | ✓ | ✓ |
| Sub-recipes / mother sauces | — | ✓ | ✓ |
| Menu sections + sell prices | ✓ | ✓ | ✓ |
| Multi-venue | — | ✓ | ✓ |
| Catering CRM + invoicing | — | — | ✓ |
| Lead & enquiry pipeline | — | — | ✓ |
| Online deposit payments (Stripe) | — | — | ✓ |
| Xero live sync | — | — | ✓ |
| COGS vs theoretical report | — | — | ✓ |
| Purchase orders | — | — | ✓ |
| AI demand forecasting | — | — | ✓ |
| Nutrition & allergen labels | — | — | ✓ |
| Conversational AI chatbot | — | — | ✓ |
| Starts from | $46 | $114 | $89/mo |
From the kitchen
“I've been in kitchens for over 25 years. I've also watched mates close their doors because they were charging $24 for a dish that cost them $11 to make. Chef Pauly is the tool I wish someone had handed me on day one.”
Pricing
Priced by the plate.
14-day free trial on every plan. No credit card. No setup fee.
Solo
Pizza shops, cafés, food trucks, private chefs.
- ✓1 user
- ✓Up to 50 dishes
- ✓10 active catering jobs
- ✓Chef Pauly AI chatbot
- ✓Invoice scanning & price sync
- ✓Recipe costing & menu margins
- ✓Quote PDFs
Pro
Single-venue restaurants and mid-size caterers.
- ✓Up to 5 users
- ✓Unlimited dishes & jobs
- ✓Sub-recipes & yield tracking
- ✓Allocation cards & shopping lists
- ✓Woolworths live price sync
- ✓Priority support
- ✓Everything in Solo
Group
Multi-venue restaurants, hotels, hospitality groups.
- ✓Unlimited users
- ✓Multi-location management
- ✓White-label quote PDFs
- ✓Dedicated onboarding session
- ✓Dedicated success manager
- ✓Everything in Pro
Need more? Talk to us about Enterprise for hotel groups, large catering co's, RSL networks.
Know another chef who'd love this? Refer them and get a free month.
Australian first
The suppliers
you actually buy from.
GST handled. ABN validated. FSANZ allergens declared. Australian financial year supported. Built for kitchens here, not retrofitted from a US tool.
Free resource
Free Food Cost Calculator
Not ready to trial yet? We'll send you the exact Google Sheet we use to cost every dish — plug in your ingredients, drag the margin slider, done. No sign-up, no strings.
Common questions
Everything you might ask.
Know what every plate costs
before you cook it.
14 days free. No credit card. No setup fee. Built by a chef who got tired of guessing.
Solo $89 · Pro $199 · Group from $499